Luxury bridal label Pronovias have announced an exciting collaboration with supermodel, entrepreneur and body activist Ashley Graham…
It was announced yesterday that Pronovias have collaborated with Ashley Graham, creating a beautiful bridal collection to suit every body type. The inclusive ‘Ashley Graham x Pronovias’ range boasts 16 gorgeous designs, available in sizes 0-34.
Graham, who champions body positivity, inclusivity, and diversity, says:
“From shopping for the perfect wedding dress to the big reveal on your special day, women should feel confident and empowered throughout the entire process. When I shopped for my wedding dress ten years ago, I had difficulty finding a style in my size that fit well and made me feel special. It’s necessary for the bridal industry to be an advocate for inclusivity and body diversity, and therefore I’m honored to partner with the luxury leader, Pronovias, to offer beautiful and comfortable options in many sizes and styles.”
The collection is full of sophisticated and modern designs, showcasing improved structure and fit across all sizes. Retail prices will start from £1000 up to £3500.
Amandine Ohayon, CEO of the Pronovias Group, said:
“We are thrilled to announce this amazing collaboration with Ashley Graham. Her advocacy for body positivity aligns seamlessly with the Pronovias promise to find the perfect stylish fit for every woman. We are also proud to lead the bridal conversation on inclusivity as we firmly believe that everyone should be able to find their dream dress, whatever their size is”.
Alessandra Rinaudo, Chief Artistic Officer of Pronovias, added:
“I am such a fan of Ashley Graham. To me, she embodies perfectly the modern woman: one who exudes confidence, who is proud of her beauty. Thanks to her guidance we have improved further the fit and construction of our gowns to dress with style the dreams of all women. I am delighted to be working with her on this collection.”
See some of the stunning gowns below and visit pronovias.com for more details.